Sneaker Hatch – T-Shirt – Lifestyle Video
Captured in the colorful streets of Hongdae, Seoul, this lifestyle video highlights the Sneaker Hatch T-shirt in motion. Shot with natural sunlight and soft street ambience, the model walks toward the camera to keep the artwork fully visible while showcasing the shirt in an authentic city moment. A simple, modern look designed to pair effortlessly with everyday movement.
Videos are AI-generated concepts, creatively directed and edited by our team to capture the ichinichi aesthetic.
From the Studio Journal
Visit the blog →Transit Lines: Street Style on the L Train vs. The Yamanote
The rails define the rhythm of the city, and they also define the dress code. We explore how the commute shapes the silhouette in our two favorite creative capitals.
Read Article →
Drops 1-25: The Beginning
Main Character Problems | #002, Unisex T-Shirt

Main Character Problems | #002, Unisex T-Shirt
$35.00
The ichinichi Studio Ethos
Daily designs, slow intention. ichinichi studio releases one minimalist piece at a time
made to order, sustainably printed, and numbered as part of an ongoing collection.

