Hot Chocolate 118 – T-Shirt – Lifestyle Video
Captured in the heart of Portland, this lifestyle video follows a creative professional through a calm, rainy morning in a local cafe. The cinematic handheld shots emphasize the soft cream texture of the shirt and the warmth of the minimalist design, reflecting a life of intentionality and comfort.
Videos are AI-generated concepts, creatively directed and edited by our team to capture the ichinichi aesthetic.
From the Studio Journal
Visit the blog →Transit Lines: Street Style on the L Train vs. The Yamanote
The rails define the rhythm of the city, and they also define the dress code. We explore how the commute shapes the silhouette in our two favorite creative capitals.
Read Article →
Drops 101-125: Century Milestone
The ichinichi Studio Ethos
Daily designs, slow intention. ichinichi studio releases one minimalist piece at a time
made to order, sustainably printed, and numbered as part of an ongoing collection.



